Hi Reader! 💗

I know I said this week was the deodorant conversation.

It's coming - pinky promise - but Counter just did something I've been quietly wanting them to do for awhile now, and I refuse to let it sit in my inbox unmentioned! 🤩🤩🤩

They launched two travel edits. Two. Both perfectly TSA-sized, both built around full routines (not the random three-product samplers most brands call a "travel kit"), and both available with a free full-size product when you grab one - for a limited time!!

Let me explain why this is a bigger deal than it sounds.

You can either:

a) Pack your whole bathroom and pay $40 to check a bag (and then ride pre-check anxiety the rest of the trip), or

b) Buy travel-sized versions of things you don't actually use at home - random hotel-grade samples, the dusty 1-oz bottles at the airport CVS, that decade-old refillable container with last summer's moisturizer still in it (we don't talk about her).

Or option c, which is the one most of us actually pick: arrive at your destination with a Ziploc bag of half-empty travel sizes, realize you forgot the one thing you actually needed, and end up using hotel bar soap on your face like it's 2009.

These travel edits solve all of that. 👏🏼👏🏼👏🏼

Real routines, real sizes, real products you actually use at home. Not samples. Not "discovery sets."

Travel sizes of the products that earn their place in your real life. These sets are AWESOME!!!

Great way to refresh your routine and try something new without getting all full size right away, too!!

Here's the breakdown:

The Countertime Travel Edit is the firming-and-renewing lineup - built around the Tetrapeptide complex that Counter is best known for. This is the kit I'd grab if I were headed somewhere where my skin was about to be tested (long-haul flight, dry hotel air, time zone disasters, three glasses of wine I didn't plan on). It's the "keep my skin from staging a coup" kit.

The Counterglow Travel Edit is the brightening, glowing skin lineup - built around hyaluronic acid and the products that make your skin look like you slept eight hours when you slept four. This is the kit I'd grab for the summer beach trip, the wedding weekend, the vacation where you're going to be photographed in actual sunlight. It's the "I want to look like I'm on a really good vacation" kit.

The promo: For a limited time, Counter is throwing in a free full-size product with the purchase of either edit. Which is wild value because you're already getting a full travel routine, and they're tacking on a full-size hero on top. This is the kind of deal that doesn't come around often, and when it does, it's usually short. If you've been waiting for a moment to try Counter - this is the moment.

Sarah's Shortlist 💗

Three products. Personally vetted. In rotation.

01 — Counter+ All Bright C Serum The summer non-negotiable. → [Shop it!]​

02 — Sunny Sailor Clear Mineral Sunscreen SPF 40 I can truly say I think I finally found the BEST sunscreen and no longer need anything else. Non-nano zinc, no chemical filters, no white cast on my skin tone. It goes on CLEAR, no joke! You'll love it. → [Shop it!]​

03 — OSEA Sea Mineral Mist The 3pm pick-me-up that doubles as a setting spray, a "wake me and my skin up before a Zoom", and a way to refresh after the gym without re-doing your whole face. Algae-based, hydrating, and the spray is fine enough that it doesn't ruin your makeup. It's also great for some after sun hydration for sun-kissed glow all Summer long! → [Shop it!]​

See you next week,

P.S. If you grab one of the travel edits, hit reply and tell me which one ! And if you have a trip coming up, tell me that too.

I love vacation tea!

Need a clean recommendation? I got those, too! :)

xx,

Remember: It’s not about perfection — it’s about progress.

Every small swap is a win, and I’m here to help you celebrate them all!

💗💗💗